Use Lumen, the Regis Library catalog, to find books, electronic books, DVDs, and more.
Use Prospector to search for and request items from Regis University or other regional libraries. When you identify an item you want in Prospector, click on the "Request this Item" link to have it sent to a Regis Colorado campus. You will need your Regis ID number to complete the request process.
The Advertising Red Books
This comprehensive annual directory of ad agencies, house agencies, public relations firms, media buying services, and sales promotions firms shows agency location, size, specializations, major accounts, billings, and names of executives and art directors.
Encyclopedia of Major Marketing Campaigns
This 2-volume print source traces prominent past advertising and marketing campaigns, identifying target audience, strategy, and asking whether the campaign succeeded or failed. Vol. 2 is also in the Gale Virtual Reference Library database.